Secret Rivals want your money! Oxford’s prime purveyors of fizzy, shouty indie-pop have decided to do what is an increasingly popular thing for independent musicians, and ‘crowdsource’ the funding of a forthcoming album.
After a couple of releases over the past year or so, they’re planning on their debut album being released in 2013, and are approaching it in this way to “help us do this without the garish business of signing our souls (and most importantly our songs!) away to a record label”.
The campaign is being run through the PledgeMusic website, and the deal is that if they reach their target, Secret Rivals will get the money from all pledgers to plough into the production of their album; if they don’t reach the target, it doesn’t cost anybody a thing.
If this sounds up your strasse, you can pledge anything from £8 to £100 and, in return, you’ll get anything from a download copy of the yet-to-be-created album, through signed CDs, lyric sheets and a credit in the album’s liner notes, all the way to a special Secret Rivals gig at your very own house.
Read more about Secret Rivals’ plans, details of the amounts you can pledge, and follow the steadily-rising totaliser at their PledgeMusic page.
Here’s the video for ‘Once More With Heart’, from the recent EP ‘Make Do And Mend (Part 2)’ (which we reviewed here):